Personal finance experts commonly use the "Fourbucks Coffee" analogy to help people cut their frivolous spending. You know the drill: multiply your average times per month that you worship at the alter of Starbucks by $4 to determine how much money you could save by making your own, even if it means using that first months savings to by an espresso maker. (Which you can do, by the way, for about $3, at any second hand store). This video takes the analogy to a whole new level of marketing and then offers you free samples by mail. Click on the image above. It's well worth your minute and a half.
Moving in a new direction
10 months ago